Event Recap: Branding and Copywriting with Professor Nancy LaFever 

On February 18, 2025, Professor Nancy LaFever visited the Invention Lab (SAC 302) to lead a presentation and discussion on branding and copywriting. Drawing from her experience as a copywriter at UL Solutions during her gap year from teaching, LaFever shared insights with an audience of undergraduate students, graduate students, and faculty members alike.  LaFever began by introducing the concept of organizational core competencies—the unique skills and abilities that drive a company’s success. She guided attendees through an exercise in identifying the core competencies of major companies such as Google, Amazon, Apple, and Nike. From there, she encouraged participants to

Continue reading

Event Recap — Dr. V Jo Hsu’s “The Story Begins with a Sundering”

On January 28, 2025, WRD faculty, students, and staff gathered in Arts & Letters Hall to hear Dr. V. Jo Hsu, Associate Professor in the Departments of Rhetoric and Writing and Women’s, Gender, and Sexuality Studies at the University of Texas at Austin, present “The Story Begins with a Sundering: On Narratives of Medical Uncertainty.” This illuminating talk explored transgender and disability medical narratives and was followed by a thought-provoking Q&A.  Dr. Hsu began by explaining that narratives shape how we understand ourselves and our experiences while bound up in a shared world. “We are tethered to narrative threads,” they

Continue reading

Event Preview: MAWRD 2024 Independent Studies, Portfolios, and Final Presentations

This Thursday, June 6 @ 2:00–4:00pm (Central) in SAC 301 and on Zoom, join the WRD department for presentations by MAWRD students Nan Denette, Andrea Hamler, Lara Diaz, and Christian Woodley. Nan, Andrea, and Christian will be presenting their research from their independent studies completed during Spring Quarter 2024. Nan and Lara will share their experiences in the MAWRD program in their final exit requirement presentation. Additionally, several students completed Professional Portfolios highlighting their work in MAWRD; here, Bee Browning shares their perspective on the portfolio process as well.  Get a Sneak Peek of the Presentations We checked in with

Continue reading

Event Recap: Dr. Antonio Byrd’s AI Presentation

On Wednesday, April 17th the WRD Department greeted Dr. Antonio Byrd, an Assistant Professor of English from the University of Missouri-Kansas City, to present “Practicing Linguistic Justice with Large Language Models.” In the hour and a half long presentation, Dr. Byrd discussed the need for a critical AI literacy that supports students who speak non-standard forms of English.  With over 20 attendees in person at Arts & Letters Hall and many more attending via Zoom, the event was a success that garnered interest in the department from students, staff, and faculty alike.  In the interactive presentation, Dr. Byrd began by

Continue reading